Privacy Policy

Last Updated: August 20, 2025

1. Introduction

We value your trust and are committed to protecting your personal information. This Privacy Policy explains how Seekwego (Guangzhou Chuhai International Travel Agency Co., Ltd. trading as Seekwego, seekwego.com) collects, uses, shares, and safeguards your personal data when you book a trip with us or use our services.

By engaging with our services, you acknowledge that you have read and understood this Privacy Policy. We encourage you to review it carefully to ensure you are fully informed about how your information is handled.

2. Who We Are

Seekwego (Guangzhou Chuhai International Travel Agency Co., Ltd. trading as Seekwego, seekwego.com) is a travel company specializing in Sightseeing Tour, Admission Ticket, Experience. References to “we,” “our,” and “us” mean Seekwego and, where applicable, our affiliates, partners, and local service providers who help deliver our trips.

For the purposes of applicable data protection laws, the Seekwego entity you book with will act as the primary controller of your personal information. This Privacy Policy applies to all personal information we collect through our website, mobile platforms, and other services we provide.

3. Information We Collect and How We Use It

3.1 Enquiries and Bookings

When you make an enquiry or book a trip with us, we collect the personal information needed to manage your reservation and deliver our services. This typically includes your name, date of birth, gender, contact details, postal address, passport information, travel insurance details, dietary requirements, and health information relevant to your travel such. We may also record your booking history, travel preferences, and any additional information you choose to provide so we can confirm the trip is suitable for you. We may receive these details directly from you or from someone booking on your behalf.

We use this information to process and administer your booking, provide the services you request, issue confirmations and trip documents, communicate important updates, and support your health and safety during the trip. We may also use it to maintain accurate records so we can improve our services and assist you with future bookings. Where necessary to fulfill your reservation, we share limited information with trusted service providers such as accommodation and transport operators. We do not sell personal information.

Providing the required information is voluntary, but if certain details are not supplied we may be unable to complete your booking or provide parts of the services. If you give us personal information about other travelers or emergency contacts, you confirm they have been informed of this Privacy Policy and that you are authorized to share their information with us.

3.2 Financial Information

To process payments securely, we work with trusted third-party providers. These payment gateways handle transactions between you, us, and our partners, and all of them are required to comply with PCI DSS standards. In most cases, payments are completed through our secure online booking platform or directly with your booking agent. In limited situations, such as when issuing a refund, we may collect your bank details over the phone, and this information is used solely for that specific purpose. We do not store full credit card numbers or security codes, and we ask that you never send payment details to us by email or in writing.

Please note that third-party vendors, including payment providers, have their own privacy practices. We recommend reviewing their privacy policies to understand how they manage your financial information. Calls with us may be recorded for quality control, training, or customer service purposes, but any financial details shared during a call are never recorded or stored. Providing payment information is necessary to complete your booking. Your payment data is handled with the highest level of security and confidentiality.

3.3 Photos and Videos

During your trip, photos or videos may be taken by our staff, group leaders, partners, or fellow travelers. If you do not wish to be photographed or filmed, please inform your group leader or the photographer at any time. We will never use photos taken by our staff for marketing purposes without your prior knowledge and consent. While we respect and protect your privacy, please note that we cannot control photos or videos taken independently by other passengers.

On some occasions, we may engage professional photographers for marketing purposes. If this is planned, you will be informed before your trip and given the option to decline participation. Your consent will always be sought and respected.

3.4 Marketing and Communications

We collect certain information to provide you with updates, special offers, and travel inspiration tailored to your interests. This may include your name, email, country, phone number, postal address, and travel preferences, depending on how you interact with us—for example, by subscribing to newsletters, requesting brochures, entering competitions, or responding to advertisements. In some cases, limited details may also be shared by third-party platforms you use, such as when you click on our ads. These third parties have their own privacy policies, which we encourage you to review. You can update your preferences or opt out of marketing communications at any time.

3.5 Research and Feedback

We may invite you to participate in research projects, surveys, or feedback activities to help us improve our services. Participation is always voluntary. This may include post-booking or post-trip surveys where you provide scores and comments about your experience. Information collected may include your name, email address, booking number, and departure code, which allows us to link your feedback to your trip. Where appropriate, we may contact you to follow up on your comments to better understand your experience. Your responses will only be used for research and service improvement purposes and will not be used for marketing.

4. How do we collect your information?

We collect your personal information in a variety of ways. You may provide it directly when communicating with us or our sales agents, travel agents, or business partners such as tour operators and guides, whether by email, phone, letter, web chat, in person, or by completing an online or printed form. Information may also be collected when you subscribe to newsletters or loyalty programs, leave feedback, complete surveys. In addition, certain details may be shared with us by trusted third parties, including accommodation providers, insurance companies, or medical service providers, where relevant to your booking or travel arrangements. Your information may also come to us through a friend or family member who makes a booking on your behalf or lists you as an emergency contact. Please note that in such cases we may act on the instructions of the named booking contact without consulting you, which can include making changes to or cancelling a booking.

5. Sharing Your Information

To manage enquiries, fulfill your requests, and administer bookings, we may share your personal information with members of our company, including internal contractors, staff, and local group leaders, as well as with our related overseas entities, destination management companies, branded partners, travel agencies, tour operators, hotels, transport providers, couriers, mailing houses, payment processors, and other service providers essential to delivering your trip. Where a trip is operated by one of our trusted partners, your information will be shared with them so they can confirm your booking and provide the relevant services. We may also share information with third-party operators or service providers when necessary to improve services, enhance customer experience, or investigate complaints and disputes. Please note that SMS opt-in data and consent are only used to facilitate our SMS services and will not be shared or transferred to unrelated third parties.

You should also review the privacy policies of the travel providers, tour operators, and other partners involved in your booking to understand how they manage your information, as we are not responsible for their independent privacy practices.

3.1 Third-Party Service Providers

We may share your personal information with trusted third parties who support us in operating and improving our services. These include IT service providers who assist with website and system development, hosting, data storage, maintenance, technical support, payment processing, and analysis. We may also engage marketing partners who help us promote our services, manage communications, and generate customer leads, as well as research providers who conduct surveys, interviews, or other forms of feedback to help us improve our offerings.

All third-party providers are required to handle your information securely and confidentially. They are permitted to use the data only for the specific purpose of delivering the contracted services to us and are bound by strict confidentiality obligations.

3.2 International Data Transfers

We work with partners and service providers based internationally. For this reason, your personal information may, when necessary, be transferred and stored outside of the country where it was originally collected. Such transfers are essential to allow us to to deliver our services, and to collaborate effectively with our partners in different countries. Whenever your personal information is transferred across borders, we ensure that appropriate safeguards are applied in accordance with applicable data protection laws. These measures may include standard contractual clauses approved by regulatory authorities, or other legally recognized mechanisms designed to guarantee an adequate level of protection. While the legal standards in different countries may vary, we will always take steps to ensure that your personal information remains secure, is used only for legitimate business purposes, and is protected consistently with this Privacy Policy.

6. Your Rights Over Your Personal Information

You have certain rights over the personal information we hold about you, depending on the laws that apply. These may include the right to update or correct inaccurate or incomplete information, to request a copy of your information or have it transferred to another provider, to ask us to stop processing or delete it, and to withdraw any consent you have previously given. You may also object to our use of your information where we rely on legitimate interests, or withdraw consent to receive marketing communications. In some cases, you can request that your information be provided to you or to a third party in a commonly used, machine-readable format. While we will make every effort to comply with your request, there may be circumstances where we cannot do so, for example where legal, security, or regulatory requirements require us to retain certain information. If this happens, we will explain the reasons and the possible consequences to you before proceeding. For your security, we may ask you to verify your identity before granting access to your information, and in limited cases where the law allows, we may charge a reasonable fee if your request is manifestly unfounded or excessive. If you have any concerns about the way we handle your personal information, you are entitled to make a complaint directly to us, as outlined in the Contact Us section, or to your local data protection authority.

7. Retention of Personal Information

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected. In certain cases, we may keep it longer where required by legal, regulatory, tax, or accounting obligations, or where it is necessary to maintain accurate records in the event of disputes, complaints, or potential legal claims. Most information is securely stored in our computer systems or databases managed by trusted providers, while some may be kept in protected paper files. Once retention is no longer required, we will delete or anonymise your data in accordance with applicable laws and our internal policies.

8. Third-Party Websites, Features and Cookies

Our website may include links to third-party websites, which operate independently and are not under our control. We are not responsible for the privacy practices or policies of these third parties, and we strongly recommend that you review the privacy policy of every website you visit. Some of our services may also include third-party widgets or social media features, which may collect information such as your IP address, the page you are visiting on our website, and may place a cookie to enable the feature to function properly. Your interactions with these features are governed by the privacy policy of the company providing them. In addition, our websites use cookies and server logs. Cookies are small text files placed on your device that help us recognize you across visits and provide a more personalized experience. We use cookies and similar technologies to ensure the proper operation of our website and its features, remember your preferences and settings, improve website performance and functionality, analyze traffic patterns and usage statistics, support security and fraud prevention measures, and deliver relevant content including, where permitted, tailored advertising. You may choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may affect the functionality and performance of our website, and certain features may not operate as intended.

9. Children’s Data

Our services are not directed to minors, and we do not knowingly provide services directly to, or enter into contracts with, individuals under the age of 18. In certain bookings that include child travellers, the personal information of minors must only be submitted to us by their parents or legal guardians, and we process such information strictly on the basis of the guardian’s consent. The collection and use of children’s data is limited to what is necessary for arranging and delivering the requested travel services in accordance with our booking terms. We do not knowingly collect, store, or accept personal data directly from minors. If we become aware that information relating to a minor has been provided to us without the required parental or guardian consent, we will promptly delete such information. Parents or legal guardians may contact us at contact@seekwego.com to review, update, or request deletion of their child’s information.

10. No Sale of Personal Data

We do not and will never sell, rent, or trade your personal information to third parties under any circumstances. Any sharing of your data is strictly limited to what is necessary for providing our services, operating our business, or meeting legal and regulatory requirements, as described in this Privacy Policy. Where we engage third-party service providers or partners, they are bound by contractual obligations to use your information solely for the purpose of delivering the contracted services and not for their own independent use.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please contact us by email at contact@seekwego.com. You may also reach us by phone or post using the details provided on our official website. We will respond to your enquiry as promptly as possible and, where applicable, assist you in exercising your rights under relevant data protection laws. If you are not satisfied with our response, you may also lodge a complaint with your local data protection authority.

Seekwego (Guangzhou Chuhai International Travel Agency Co., Ltd. trading as Seekwego, seekwego.com)

Email: contact@seekwego.com
Phone: +86-13026863616
Website: seekwego.com
Address: 4395, No. 283 Tongsha Road, Baiyun District, Guangzhou, China